Read this before quoting a number. The unit is the firm, not the office. A firm may run several offices
(Kothes 7, Power Tynan 4) and HubSpot holds one record for the firm. National firms and consolidators, where one
head-office conversation binds the whole group, count as one firm per country: RSM, Findex, KPMG, Deloitte,
Grant Thornton, Carbon, Forvis Mazars. A missing branch is not a gap.
The gap is a firm we hold with no structured field recording which network it belongs to.
The market is firms running business services and tax advisory for SME clients. KPMG is not that market: it stays on
the page for the record and is excluded from every total. Deloitte is partial fit through Deloitte Private and counts.
By network
Who each structure is, in its own words, and how much of it the portal can see.
ONCE: a head-office conversation can bind the group. EACH: independently owned members, every firm buys separately.
Network
Firms
Offices found
Own count
Tagged
No network
Not in portal
Contacts
Deals
Every firm
This is the allocation list. One row per firm, deep-linked into HubSpot where we hold it.